You can be more influential when your ideas are visible, available and quotable. When you’re influential, you can make an even more significant positive change in people’s lives.

Perhaps you’re holding back. I get it. It can feel risky to expose your ideas.

Building a reputation reminds me of swimming in the frigid waters of San Francisco Bay. I swim in San Francisco Bay.

When you first dip your toes in it hurts like heck. Then, a remarkable thing happens. Each time you expose your body to the icy cold water it gets easier because your body and brain adapt.

Like swimming in the bay for the first time, building your reputation by writing your ideas and publishing them, creating content videos for the world to see, and speaking about them to important audiences, can be downright uncomfortable — even painful at first. But as you intentionally go about expanding your public profile, you’ll find it becomes a part of you. Pretty soon it’ll feel more natural and even enjoyable.

My forthcoming book, The Reputation Formula, was written for you. In the book you’ll discover concrete ways to build your mindset muscle for unleashing your ideas and living your purpose to make a difference, no matter how broad or narrow the part of the world you focus on.

Meanwhile, I invite you to download my Thought Leadership Assessment Tool™.  Thought leadership is foundational to shaping your reputation as a recognized, sought-after authority in your field. Complete the assessment, then use the Tool again to measure your progress.

So, don’t wait…start now!